Not long ago, we discussed the top 10 best affiliate marketing platforms in Nigeria. However, in this article, we will focus solely on pay-per-click affiliate programs in Nigeria. So if this is what you are looking for, grab a seat, relax, and continue reading!
As we all know, affiliate marketing has opened the doors to many online income opportunities in Nigeria, and one of the easiest ways to get started is through Pay Per Click (PPC) affiliate programs. Unlike traditional affiliate marketing, where you only earn when someone makes a purchase, PPC affiliate marketing pays you simply when someone clicks your affiliate link — no sales required.
This makes it a perfect model for beginners, bloggers, YouTubers, and social media influencers in Nigeria who want to monetize their content without the pressure of selling products.
But here’s the challenge: Not all PPC programs are created equal, and not all of them accept Nigerian traffic or offer reasonable payout options for Nigerians.
In this article, we’ll reveal the 7 best Pay Per Click affiliate programs in Nigeria, focusing on platforms that:
- Accept Nigerian users
- Pay in naira or easily withdrawable currencies
- Offer high earnings per click
- Work well with Nigerian traffic sources like blogs, WhatsApp, YouTube, and Facebook
Whether you’re just starting out or looking to diversify your affiliate earnings, this guide will help you find the right PPC affiliate platforms to make money online in Nigeria, without needing to make a single sale.
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What is Pay-Per-Click Affiliate Marketing?
Pay-Per-Click (PPC) affiliate marketing is a model where you earn money each time someone clicks on your affiliate link, even if they don’t buy anything. This makes it different from traditional Pay Per Sale (PPS) programs, where a sale must occur before you get paid.
With PPC affiliate programs, your main goal is to drive traffic, not necessarily to convert it into purchases. If you’re in Nigeria and have a blog, YouTube channel, WhatsApp audience, or social media following, this model can be a great way to start earning online with little to no selling.
How PPC Affiliate Programs Work
Here’s how it usually works:
Do You Know?
- We offer expert financial advisor services that can help you achieve your goals.
- We help individuals gain financial freedom.
- We mentor individuals to become successful entrepreneurs.
- We coach or mentor individuals in various digital skills (such as Cybersecurity, Web Design and Development, content creation, Mobile App Development, Data Analysis and Data Science, Digital Marketing, etc).
- You register with a PPC affiliate network.
- You get approved and receive a unique link or ad code.
- You place that link on your blog, YouTube description, or social media.
- When someone clicks on the link or ad, you earn a commission per click (CPC).
- Once you reach the payment threshold, you can withdraw your earnings.
Common Payout Models
- CPC (Cost Per Click): You get paid per click.
- CPM (Cost Per Mille): You’re paid per 1,000 impressions or views.
- CTR Bonus: Some networks offer performance-based bonuses based on your click-through rate.
Why Pay-Per-Click Affiliate Marketing is Great for Nigerians
- No need to convince people to buy — just click.
- Works well with cheap/free traffic sources like Facebook groups, WhatsApp broadcasts, and YouTube.
- Many PPC networks support international payouts (Payoneer, bank wire, crypto).
- Low barrier to entry — you don’t need to own a product or be an expert.
Also Check: 11 Legit Online Businesses That Pay Daily (Tested and Verified)
7 Best Pay-Per-Click Affiliate Programs in Nigeria
If you’re looking for affiliate programs that pay you per click, not just per sale, the following platforms are some of the most trusted and highest-paying Pay-Per-Click affiliate programs in Nigeria you can use. Most of them accept Nigerian traffic, and several offer global payouts via Payoneer, crypto, or bank transfer.
Let’s dive into the top options:
1. PropellerAds
PropellerAds is one of the most popular PPC ad networks among Nigerian bloggers and affiliate marketers. It offers a wide range of ad formats, including push notifications, native ads, and pop-unders.
Key Features:
- Accepts all types of websites (even low-traffic ones)
- Payouts via Payoneer, Skrill, or wire transfer
- Minimum payout: $5 (for some methods)
Pros:
- Beginner-friendly
- High CPM rates in some niches
- Real-time stats
Cons:
- Some ad types (like pop-unders) may annoy users
- Earnings vary based on geo-targeting
2. Adsterra
Adsterra is another popular PPC affiliate network that supports global and Nigerian traffic. It pays per impression and per click, depending on ad type.
Key Features:
- Variety of ad types (display banners, push ads, pop-ups)
- Supports instant withdrawal with WebMoney and crypto
- Offers a referral program
Pros:
- Works well with African traffic
- Great dashboard analytics
- Fast approval process
Cons:
- Low CPM for low-quality traffic
- Needs some traffic to earn well
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3. Media.net
Media.net can not be left out of the best pay-per-click affiliate programs in Nigeria!
Backed by Yahoo and Bing, it is a contextual ad network that works similarly to Google AdSense. It pays per click and offers high rates in certain niches (like tech, finance).
Key Features:
- High-paying CPC ads
- Clean, non-intrusive ads
- Pays via Payoneer or wire transfer
Pros:
- High-quality and targeted ads
- Great for content-heavy blogs
- Good support
Cons:
- Requires a quality website (not ideal for beginners)
- Doesn’t perform well for all niches
4. HilltopAds
HilltopAds is a lesser-known but growing PPC network that works well in countries like Nigeria. It focuses on pop-under ads, banners, and interstitials.
Key Features:
- Accepts adult and non-adult traffic
- Weekly payments via crypto, Payoneer, or wire
- Real-time analytics
Pros:
- Works well with African traffic
- No minimum traffic requirement
- Pays for impressions and clicks
Cons:
- Limited ad customization
- Pop ads may affect user experience
5. EvaDav
Do you know EvaDav? It’s no doubt among the best pay-per-click affiliate programs in Nigeria!
EvaDav is a native ad and push notification network that pays affiliates per click. It’s known for clean ad formats and quick approval.
Key Features:
- Native and push ads
- Monetizes both desktop and mobile
- Supports international payouts
Pros:
- Easy to use
- Accepts new publishers
- Clean, non-intrusive ads
Cons:
- Requires some decent traffic for good earnings
- Payout rates vary by niche
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6. BidVertiser
BidVertiser is a PPC network that pays for clicks and offers bonuses for conversions. It has a self-serve platform that supports global affiliates.
Key Features:
- Bidding system (you earn more with competitive niches)
- Range of ad formats: banners, sliders, pop-unders
- Payout via PayPal, crypto, wire
Pros:
- Transparent bidding model
- Works with small publishers
- Bonus earnings for conversions
Cons:
- Ads may be low quality at times
- Best earnings in high CPC niches
7. Infolinks
Infolinks offers contextual text ads, in-fold, and in-text PPC ads that blend naturally with your content. It’s perfect for bloggers who want subtle monetization.
Key Features:
- In-text, in-article, and in-frame ads
- Auto-optimized for mobile
- Minimum payout: $50
Pros:
- Clean ad design
- No impact on user experience
- Works even with moderate traffic
Cons:
- Works best with English-heavy content
- Requires consistent traffic to scale
These Pay-Per-Click affiliate programs are excellent for Nigerians looking to earn money online without making sales. Whether you’re running a blog, YouTube channel, or WhatsApp community, these platforms give you a way to monetize your clicks and start building a steady income.
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How to Get Started With Pay-Per-Click Affiliate Programs in Nigeria
Getting started with Pay-Per-Click affiliate marketing in Nigeria is easier than many people think. Unlike other models that require you to drive sales or manage customer support, PPC affiliate programs are all about driving traffic and earning per click.
Follow these steps to start earning from PPC affiliate programs today:
1. Choose a Reputable PPC Affiliate Program
Start by selecting from one of the best PPC programs we listed above (e.g., PropellerAds, Adsterra, Infolinks). Make sure:
- They accept Nigerian traffic
- Their payout options work for you (Payoneer, crypto, etc.)
- The ad formats suit your content style (native ads, banners, push notifications)
2. Sign Up and Get Approved
Each platform has its own approval process. You may need to:
- Provide your website or traffic source (like a blog or YouTube channel)
- Agree to ad policies and terms
- Verify your identity or payment method
Tip: Even if you don’t have a blog, some networks accept social media influencers, WhatsApp marketers, and YouTubers.
3. Generate and Place Your Ad Codes or Affiliate Links
Once approved, you’ll be given:
- HTML ad codes (to place on your website or blog)
- Unique tracking links (to share via social platforms or email)
Make sure you embed the code properly if using a website or WordPress blog. For link sharing, shorten links where necessary and always track performance.
4. Drive Targeted Traffic
Your earnings depend heavily on the amount and quality of traffic you generate. Start by sharing your affiliate links on:
- Blog posts (guides, reviews)
- YouTube videos
- Facebook and WhatsApp groups
- Email newsletters
- Twitter/X and TikTok
Focus on audiences that are interested in the ad topic, as it increases your click-through rate (CTR) and earnings.
5. Meet the Payout Threshold and Withdraw Your Earnings
Each PPC network has a minimum payout threshold, usually between $5 and $50. Once you reach it, you can request payment via:
- Payoneer
- Bank transfer (where available)
- Cryptocurrency (Bitcoin, USDT)
- PayPal or WebMoney
Always double-check payment settings and thresholds before requesting a withdrawal.
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Pay-Per-Click Affiliate Programs in Nigeria: Final Thoughts
Pay-Per-Click affiliate marketing is one of the easiest and fastest ways to make money online in Nigeria, especially for beginners who are not ready to start selling products. By simply driving clicks to your affiliate links or ads, you can earn passive income from your blog, YouTube channel, WhatsApp, or social media platforms.
While not every PPC program performs the same, the 7 best pay-per-click affiliate programs in Nigeria listed in this article — like PropellerAds, Adsterra, Infolinks, and others — have proven track records, support Nigerian users, and offer flexible payout options.
The key to success is choosing the right platform, focusing on clean traffic, providing value, and staying consistent. Whether you’re aiming for a side hustle or full-time online income, PPC affiliate marketing is a smart, scalable way to grow.
So, if you’re serious about getting paid for your clicks, start with one of these PPC affiliate programs today and turn your content into cash.